Pantene
Ask me anything digital films

How do you appeal to a generation that questions everything and regards every ad you create with a copious amount of suspicion?
With an Ask-Me-Anything initiative led by key influencers that support your brand. 
Lisa Haydon & Shibani Dandekar faced the onslaught of questions consumers had posted for them on social media on all things hair & Pantene related. 

Their responses were put out as digital films.

 

Creative Director - Ayesha Bedi
Associate Creative Directors (Art): Purwa Sali, Dipti Deorukhkar

Pantene Lisa Haydon
PANTENE DIGITAL FILM

© 2020 by Ayesha Bedi